Privacy Policy
At the Ultimate Fishing Directory is delivered to you by Ultimate Social Directories where we provide
the connection of niche customers with niche businesses. Whether you are a consumer seeking a fishing
business or a business trying to acquire or keep customers, we are dedicated to offering you outstanding
value so that you continue to use our services. We take our offering seriously and it is our mission to
deliver you a platform where you should be able to share and collaborate on our in a safe and secure
hosted environment.
We respect your privacy and will protect it with the utmost care. Because we want you to understand
the collections and uses of data that are necessary and possible on the Ultimate Fishing Directory,
we have established this privacy policy. We reserve the right to change this Statement and will
provide notification of any material change via a posting to the UltimateFishingDirectory.com
website. Use of information we collect now is subject to the Privacy Policy in effect at the time
such information is used. You may contact us with any questions pertaining to this policy at
privacy@ultimatefishingdirectory.com.
COLLECTED INFORMATION
In the registration process, we collect registration information from our users, including name, user
name, and password, contact information such as email, address and telephone number, and billing
information such as credit card number. Each of these different types of information is used to provide
the Ultimate Fishing Directory service. Registration information is used to authenticate users and
recall their business sites, contact information is used to provide information on service updates, and
billing information is used to charge for our services.
In the operation of the Ultimate Fishing Directory service, we collect and store business and
consumer information in order to provide communication and other connection services. This data is
gathered from a variety of sources and enables us to prepare business sites, provide services to
consumers with minimal data entry, and verify that those who claim to represent businesses have the
authority to validly control sites. Ultimate Social Directories will continue to make your data
available to you on the Ultimate Fishing Directory platform as long as you are a user according to
the terms and conditions of the Ultimate Fishing Directory Terms of Service. Please consult that
agreement as well as this policy to understand your rights and responsibilities as a user of the
Ultimate Fishing Directory platform.
Ultimate Social Directories may also collect and analyze from visitors and users certain information
regarding the use of Ultimate Social Directories' services and Ultimate Fishing Directory site
activity. Information collected may include but is not limited to web site traffic volume, frequency
of visits, type and time of transactions, type of browser and operating system, etc. This
information is logged to help diagnose technical problems, administer the site, and improve the
quality and types of service delivered. We may provide non-identifying and aggregate usage and
volume statistical information derived from the actions of our visitors and customers to third
parties in order to demonstrate the value we deliver to users.
SHARED INFORMATION
We may share your personal or business information as described below:
Affiliated Businesses We Do Not Control: We anticipate that we may become affiliated with a variety
of businesses and work closely with them. In certain situations, these businesses may operate stores
at our website, sell items to you through the website or offer you products or services that may be
of interest to you. In other situations, Ultimate Social Directories may provide services, or sell
products jointly with affiliated businesses. You can easily recognize when an affiliated business is
associated with a particular opportunity or transaction, and we will share user information that is
related to such opportunity or transaction with that affiliated business.
Agents: We employ other companies and people to perform tasks on our behalf and need to share your
information with them to provide products or services to you. Examples include sending email,
analyzing data, and providing user services. Unless we tell you differently, Ultimate Social
Directories' agents do not have any right to use personal information we share with them beyond what
is necessary to assist us.
Business profiles: Business profile information including business name, address, phone number and
email address is displayed to users publicly in connection with our service. As part of our website
and our services, you will receive from Ultimate Social Directories and other users and partners of
Ultimate Social Directories email and other communication relating to your business and/or the
products and services you offer. You may also, from time-to-time, receive promotional emails from
Ultimate Social Directories partners. Please see the "Communication Preferences" section below for
details.
Business Transfers: In some cases, we may choose to buy or sell assets. In these types of
transactions, user information is typically one of the business assets that is transferred. Moreover, if
Ultimate Social Directories, or substantially all of its assets were acquired, or in the unlikely event
that Ultimate Social Directories goes out of business or enters bankruptcy, user information would be
one of the assets that is transferred or acquired by a third party. You acknowledge that such transfers
may occur, and that any acquirer of Ultimate Social Directories may continue to use your information as
set forth in this policy.
Protection of Ultimate Social Directories and Others: We may release personal and business
information when we believe in good faith that release is necessary to comply with law; enforce or
apply our Terms of Use and other agreements; or protect the rights, property, or safety of Ultimate
Social Directories, our employees, our users, or others. This includes, without limitation,
exchanging information with other companies and organizations for fraud protection.
With Your Consent: Except as set forth above, you will be notified when your personally identifiable
individual information may be shared with third parties, and will be given the option to prevent the
sharing of this information.
COOKIES
Ultimate Fishing Directory uses cookies to assist in delivering the service and to provide a positive
and personalized user experience. Cookies are files sent to your browser from a web server and stored on
your computer's hard drive. Our persistent and session ID cookies are used to identify unique visitors
to our sites and to provide you with easy access to your files.
THIRD PARTY SITES
Ultimate Social Directories sites are collaborative, and may contain links to multiple third party
sites on the Internet, including many that have different privacy and security policies and practices
than Ultimate Social Directories. Ultimate Social Directories makes no representations or warranties
about and is not responsible for the policies and practices of sites that are linked to by Ultimate
Social Directories or its users. We urge you to consult the policies available on those sites to further
understand their practices.
SECURITY
Ultimate Social Directories has implemented processes designed to protect user information and
maintain security. Each registered user is assigned a unique user name and password, which is required
to access their user information. It is the user's responsibility to protect the security of their login
information. Ultimate Social Directories' servers are located in secure server environments. Firewalls
and other security technologies are employed to prevent interference or access from outside intruders,
however, Ultimate Social Directories cannot guarantee the security of user account information.
Unauthorized entry or use, hardware or software failure, and other factors may compromise the security
of user information at any time.
ACCESSING, CORRECTING AND REVISING REGISTRATION AND CONTACT INFORMATION
If you need to update or change your registration information, you may so by editing your user record
on the Ultimate Fishing Directory service. To update your record, log on to the Ultimate Fishing
Directory system and select the available site management pages.
If you choose to cancel your account and leave the Ultimate Fishing Direcotry service, please be
aware that Ultimate Social Directories may for a time retain residual information in our backup
and/or archival copies of our database.
INFORMATION REGARDING CHILDREN
As a business service, Ultimate Social Directories does not target its offerings toward, and does
not knowingly collect any personal information from users under 13 years of age.
COMMUNICATION PREFERENCES
As an Ultimate Fishing Directory member, you may receive email and/or telephone communications from
time-to-time. These communications may include, but are not limited to, system generated emails about
your account, third party offers and marketing messages. To stop receiving marketing emails from
Ultimate Fishing Directory, visit www.ultimatefishingdirectory.com and login to your account and click
on the "manage account tab" and opt out of each type of message. Some service-related communications are
not subject to opt-out. Review our Terms of Service for more information at
http://www.ultimatefishingdirectory.com/terms.php
Effective date: June 1, 2009






